{"id":30279,"date":"2022-11-24T12:11:43","date_gmt":"2022-11-24T11:11:43","guid":{"rendered":"https:\/\/textocreativ.preview-tokiwi.ch\/plain-language\/"},"modified":"2025-05-26T15:34:03","modified_gmt":"2025-05-26T13:34:03","slug":"plain-language","status":"publish","type":"page","link":"https:\/\/textocreativ.ch\/en\/plain-language\/","title":{"rendered":"Plain language"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(0,0,0,0.15)&#8221; background_image=&#8221;https:\/\/textocreativ.ch\/wp-content\/uploads\/2022\/11\/falc_background.jpg&#8221; height=&#8221;100vh&#8221; hover_enabled=&#8221;0&#8243; custom_css_main_element=&#8221;display:flex;&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; title_text=&#8221;falc_background&#8221; sticky_enabled=&#8221;0&#8243; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; header_5_text_align=&#8221;center&#8221; header_5_text_color=&#8221;#FFFFFF&#8221; custom_margin=&#8221;0px||5px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h5>PLAIN LANGUAGE<\/h5>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; header_text_align=&#8221;center&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_5_text_align=&#8221;center&#8221; header_5_text_color=&#8221;#FFFFFF&#8221; background_enable_color=&#8221;off&#8221; background_enable_image=&#8221;off&#8221; background_blend=&#8221;multiply&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>So that everyone<br \/>understands.<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; positioning=&#8221;absolute&#8221; position_origin_a=&#8221;bottom_center&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<span class=\"arrow-down-header-image\"><a href=\"#content\"><!-- [et_pb_line_break_holder] -->  <?xml version=\"1.0\" encoding=\"UTF-8\"?????><svg id=\"Calque_2\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"41.32\" height=\"56.37\" viewbox=\"0 0 41.32 56.37\"><defs><\/p>\n<style>.cls-1{fill:#fff;}<\/style>\n<p><\/defs><g id=\"Calque_1-2\"><g id=\"KSoFlw\"><path class=\"cls-1\" d=\"M17.17,41.61c0-13.8,0-27.61,0-41.38,1.08-.26,5.69-.31,7.4-.09,.03,2.27,.01,4.56,.01,6.85,0,2.31,0,4.61,0,6.92,0,2.31,0,4.61,0,6.92s0,4.52,0,6.78,0,4.61,0,6.92c0,2.3,0,4.6,0,7.03,.72-.35,1.03-.89,1.42-1.34,3.56-4.11,7.64-7.64,12.27-10.5,.93-.57,1.86-1.18,3.05-1.47,0,2.94,0,5.8,0,8.72-.72,.41-1.45,.82-2.18,1.23-3.83,2.13-7.11,4.95-10.12,8.11-2.69,2.83-5.06,5.92-7.33,9.09-.2,.28-.43,.54-.77,.95-.36-.44-.67-.79-.94-1.16-2.73-3.72-5.64-7.28-8.99-10.47-2.97-2.83-6.18-5.3-9.87-7.13-.39-.19-.76-.42-1.13-.62,0-2.83,0-5.57,0-8.49,3.49,1.43,6.4,3.54,9.23,5.77,2.81,2.22,5.4,4.68,7.94,7.35Z\"\/><\/g><\/g><\/svg><\/a><!-- [et_pb_line_break_holder] -->  <\/span>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_id=&#8221;content&#8221; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px||false|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;80px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;||||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Easy,<br \/>short,<br \/>simple.<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;excerpt-paragraph&#8221; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;2em&#8221; text_line_height=&#8221;1.15em&#8221; custom_margin=&#8221;7px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]Plain language is the simplified version of a standard language that everyone can understand.[\/et_pb_text][et_pb_text _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Such texts are primarily for people with mental impairments and intellectual deficits. 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We write texts in plain language, rewrite texts in plain language and translate them.  <\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||||false|false&#8221; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; 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_module_preset=&#8221;default&#8221; text_text_color=&#8221;#CE9615&#8243; text_font_size=&#8221;1.3em&#8221; custom_padding=&#8221;|||50%|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span class=\"small-arrow-button\">\u2192<\/span> translated<br \/><span class=\"small-arrow-button\">\u2192<\/span> written<br \/><span class=\"small-arrow-button\">\u2192<\/span> edited<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][dsm_contact_form_7 cf7_library=&#8221;29892&#8243; module_id=&#8221;et_pb_contact_form_0&#8243; module_class=&#8221;rv_element rv_element_2&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; custom_button_one=&#8221;on&#8221; button_one_text_size=&#8221;1.1em&#8221; button_one_text_color=&#8221;#000000&#8243; button_one_border_width=&#8221;0px&#8221; button_one_border_radius=&#8221;0px&#8221; button_one_font=&#8221;||||||||&#8221; button_one_use_icon=&#8221;off&#8221; button_one_custom_padding=&#8221;0px|0px|0px|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221; button_one_bg_color__hover_enabled=&#8221;on|hover&#8221; button_one_bg_color__hover=&#8221;RGBA(255,255,255,0)&#8221; button_one_bg_enable_color__hover=&#8221;on&#8221;][\/dsm_contact_form_7][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;2_3,1_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;display:flex;||align-items:flex-end;||&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|tablet&#8221; custom_css_main_element_phone=&#8221;display:block;&#8221; custom_css_main_element_tablet=&#8221;display:block;&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;no-padding&#8221; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Companies <br \/>trust us<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text module_class=&#8221;text-link&#8221; _builder_version=&#8221;4.19.1&#8243; _dynamic_attributes=&#8221;link_option_url&#8221; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; link_option_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjI5NDI4In19@&#8221; custom_css_main_element=&#8221;display:inline-block;&#8221; custom_css_after=&#8221;\/*content: url(%22\/wp-content\/uploads\/2022\/11\/right_arrow_black_bold.svg%22);||display:inline-block;||position:absolute;||top:4px;||right:-25px;||width:20px;||transition: all 300ms cubic-bezier(0.420, 0.000, 0.580, 1.000);*\/&#8221; border_width_bottom=&#8221;2px&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover_enabled=&#8221;on|desktop&#8221; custom_css_after__hover_enabled=&#8221;on|hover&#8221; custom_css_after__hover=&#8221;right:-30px;&#8221;]<\/p>\n<p>Our references <span>\u2192<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;40px||||false|false&#8221; 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_module_preset=&#8221;default&#8221; header_2_font=&#8221;Rebond Grotesque ExtraBold||||||||&#8221; custom_margin=&#8221;||30px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>The Canton of Geneva combats discrimination against people with a mental or intellectual impairment by enabling them to participate in referendums and elections. textocreativ has been commissioned by the State Chancellery to simplify texts and produce brochures and videos using the principles of plain language. <\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||||false|false&#8221; custom_padding_tablet=&#8221;0px||||false|false&#8221; custom_padding_phone=&#8221;0px||||false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.19.1&#8243; _module_preset=&#8221;default&#8221; 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But people with dyslexia\/dyslexia or those with autism spectrum disorder, speakers of other languages, the hearing-impaired, older people or younger children can benefit too. Our specialists, trained [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-30279","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Plain language - textocreativ.ch<\/title>\n<meta name=\"description\" content=\"Plain language is the simplified version of a standard language that everyone can understand.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/textocreativ.ch\/en\/plain-language\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Plain language - 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